A guest post about fashion... Written by www.intoxicatedfashion.com
Rocco Fashion: How the concept was born.
La Mela studied at a small design college where she developed the fundamental skills of becoming a designer.
Upon completing her course she worked at designer companies, as well as discount department stores. To refine the skills of two very different customers. Through this La Mela could see that there wasn't a happy medium between a designer or department store.
La Mela began to research and surveyed countless women to get down to the core of what strong, independent women want. They want to feel comfortable, confident and independent when leaving the house at a reasonable price.
About Rocco Fashion and what the brand offers us.
Rocco Fashion was then developed. The name Rocco, came from her deceased grandfather. The word Rocco translates to Rock. La Mela took this word to develop a her customer as a woman of great strength and independence. When La Mela designs her collections, the prime focus is comfort and price.
Rocco Fashion is a leading online fashion retailer, offering affordable fashion forward clothing. Rocco Fashion provide catwalk and celebrity inspired pieces that are timeless, versatile and essential to every woman’s wardrobe. We also specialize in beautiful occasion wear, ideal when wanting to look fabulously stylish on a budget.
Rocco fashion has a good understanding of the fashion industry and through many years of surveys and research, Rocco Fashion have found that many women struggle to find something simple, elegant, comfortable and most importantly reasonably priced.
Rocco Fashion work with the highest quality and ideal fabrics for each individual product. Each product is carefully analyzed and composed to make sure that it’s not only stylish but it stands the test of time.
Through extensive market research and our great knowledge of our customer base we provide style inspiration moodboards and features to make sure you stay ahead of the crowd when it comes to styling your Rocco Fashion item, allowing you to stay Fashion Forward and ahead of the Fashion pack!
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